Turn mobile engagement into scalable revenue.

Launch, manage, and monetize mobile services — from content and subscriptions to carrier billing, all on one unified platform.

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Ruach mobile VAS dashboard showing subscribers and net earnings
The problem we’ve identified

Monetization in telecom is fragmented and underutilized

Engagement doesn’t translate to revenue

Operators and platforms find difficulties in converting user activity into consistent, scalable revenue streams.

Monetization systems are difficult to integrate

Carrier billing, content delivery, and subscriptions require multiple systems that slow down deployment.

Revenue per user remains stagnant

Without optimized services, businesses miss opportunities to increase ARPU and customer lifetime value.

Our solution

A unified platform for mobile monetization

Ruach enables you to launch and scale revenue-generating mobile VAS across Nigeria and Africa, combining carrier billing, content delivery, and subscriber engagement into one powerful ecosystem.

Monetize instantly

Launch revenue-generating services without complex infrastructure or long deployment cycles.

Engage subscribers deeply

Deliver content, services, and experiences that keep users active and spending.

Scale revenue effortlessly

Expand across markets with infrastructure built for telecom-grade performance and growth.

Incoming call screen with a personalized caller ring-back tone
Caller tunes & subscriptions

Turn every call into a revenue opportunity

Offer personalized caller ring-back tones and subscription-based services that turn everyday calls into recurring revenue across your subscriber base.

  • Caller ring-back tones (CRBT)
  • Subscription management
  • Content catalog integration
  • Recurring billing systems
Mobile inbox delivering premium content to a subscriber
Mobile content distribution

Distribute content users actually pay for

Deliver premium music, video, and digital content across entertainment, education, and lifestyle — optimized for mobile consumption and monetization across Nigeria and Africa.

  • Music, video, and digital content delivery
  • Content partner integrations
  • Real-time content access
  • Multi-device compatibility
Game completed screen rewarding the player with coins
Mobile gaming & digital services

Monetize engagement through interactive experiences

Offer gaming, quizzes, and interactive services that increase user engagement and drive continuous, recurring revenue.

  • Mobile gaming platforms
  • Subscription-based services
  • Interactive engagement tools
  • Gamified user experiences
Review and pay checkout screen for a one-tap carrier payment
Direct carrier billing (DCB)

Make payments seamless. No cards required

Let subscribers across Nigeria and Africa pay for services directly through their mobile carrier — no bank account or card required — increasing conversion and accessibility.

  • Carrier billing integration
  • One-click payments
  • No bank or card required
  • High conversion rates
FAQ

Common questions about Ruach VAS

Ruach's platform covers caller ring-back tones (CRBT) and subscriptions, mobile content distribution (music, video, and digital content), mobile gaming and interactive services, and direct carrier billing (DCB) — all through a single integration.

Infrastructure you can rely on

Powering communication for regulated, high-volume sectors

1B+

Minutes/messages routed annually

99.99%

Platform uptime SLA

30+

Direct telco interconnects

<2s

Median OTP delivery

City skyline at night

Build on Africa’s telecom backbone

Launch messaging, voice, and USSD services nationwide with a single integration.

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